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5 Website Design Mistakes that Kill Your Business

Focused African American millennial female team leader

Website design is an important part of any business’ marketing strategy. But there are many things to consider when designing a site, and these mistakes can cost you money and customers.

Not Having an Effective Call To Action (CTA)

A call to action is the final message a visitor sees before leaving your website. It’s what prompts them to take action. If you’re not using one, you’re losing out on potential sales.

Poorly Designed Navigation

In order to make sure visitors find exactly what they need, you should use clear navigation. This means making sure each link takes users directly to the right place. You also need to ensure that links are easy to spot and follow.

A Bad User Experience

If your site isn’t user friendly, then people will leave before they even start looking at your products. It’s important to keep in mind that not everyone has the same level of computer literacy as you do. So, when designing your site, consider how different audiences might interact with it. Make sure that everything is clearly labeled so that no one gets lost along the way.

No Mobile Optimization

There are several reasons why mobile optimization is important. First, more than 50% of web users access websites via mobile devices. Second, mobile users spend more time on sites than desktop users. Third, mobile users tend to make purchases online more often than desktop users. Fourth, mobile users tend to buy more expensive items than desktop users. Finally, mobile users are less likely to abandon shopping carts.

Lack of Social Media Integration

Mobile users expect social media integration into every aspect of their lives. They expect to see social media icons on their phones, apps, and even their TV screens. If you don’t provide these features, you will lose out on potential customers.

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